The more often you post new blog entries, the more “food” you give to the spiders, or the programs that crawl the web and index content for the search engines. It’s hard to over-estimate the importance of having lots of new and updated content on your site, and often. Great SEO for blogs depends on it.

If you have enough new content, the spider may even react by splitting up its indexing into more than one visit, when you may even have more web content, and so on and on. At this point the search engine(s) may simply decide to visit your website and index more frequently – a very welcome development for SEO. So keeping LOTS of FRESH, new web content on your site is critical, not just blog posts but also new webpages, social content, recorded webinars and video, everything. The more updated, the better. More content basically means that your pages get indexed more often and new pages or other content will show up more quickly, and be deemed more important by the engines as well.

And while you don’t need to post multiple, long-form blog posts every single day, if you cannot keep up with a regular publishing schedule, then find some assistance to help you…because this is an absolutely vital element of top rankings in Google, Bing, Yahoo and others, behind only high ranking, one-way backlinks and also using the proper tagging for everything on your site.

The bottom line is, with the right strategy, and help from a professional in the right places when you need it, you can and will draw more attention to your blog, and thus your website…and with well written and persuasive copy, you can increase your conversion rate and your online revenues and profit. You can always contact us when you are ready to take the next step, to create a plan that will accomplish your goals for not only your blog, but for your entire online promotion strategy as well.