You Need to Be Found Online. We Can Help.


The vast majority of searches done today are for LOCAL products and services.

A whopping 94% of consumers pick a link on the FIRST PAGE of results. If your customers can’t find you there, they usually don’t find you at all.

Local SEO is all about getting your website to rank more highly with Google, Yahoo and Bing.


Local SEO Services are critical if you:

1) Have a physical location where you expect consumers to go

2) Rely on local neighborhoods and the surrounding community to sell your product or service

Local SEO Services for your community based business

With our Local SEO services you’ll see:

  • Increased customer traffic to your website
  • More calls and walk-in volume to your local storefronts
  • Increased calls to your local office or warehouse
  • Increased online brand exposure and improved customer experiences
  • Improved accuracy of your business information
  • Maximized return on investment

Writing Services

Another key to high rankings is high-quality web content added frequently

  • Visitors will see you as a leading authority for industry information
  • You persuade prospects to TAKE ACTION by calling or visiting your local storefronts or offices
  • It shows Google and others that you’re up-to-date, with more keywords too…resulting in higher rankings
  • It influences visitors to share via social media, doing your marketing for you

Contact our web content writing services to get a quote on your project within 24 hours.




Local SEO: Golden Opportunity for Local Companies

This business below currently ranks first for a lucrative keyword term “physical trainers in St. Louis”.

But for their all-important Google+ page they don’t even have a logo or background image loaded. This is the type of competition YOUR business could jump ahead of in Local results. Learn more about very affordable plans with our superior Local SEO experts.




Enhanced by Zemanta














Online Marketing that Works

Online Marketing and Creating Urgency with Customers

The role of Hat Trick Associates, and any online marketing professional in general, is generating revenue for the client. Now, of course I believe that means a strong SEO campaign, great content, and a good social media presence. But anything that makes the client money – I don’t care if it’s hot air balloons – is more money that they can spend on promoting their business online.

Here is a general marketing tip from HTA: Marketing is about creating a sense of urgency to fulfill an immediate need, immediately, in most cases. One of the best uses I have seen or heard of this happened just now on Pandora. “Take a picture of this coupon on the screen right now during this ad to get X off or Free whatever…”

The actual offer didn’t matter much, they had me scrambling for my phone to get the Camera app open to take a pic of the screen before I even knew what the offer was…I didn’t want to miss out.

And I *just took the photo in time. It was almost exciting. They created the sense of urgency they needed to (It was Sport Clips, in this case). More >

White Papers_fanned_high

How to Create the Perfect White Paper

From: Perfect White Paper Online Marketing Resource


This document on eight tips to crafting successful perfect White Papers as online content materials was originally written in 2005, but the marketing writing points made here are so elemental – and like most writing advice and tips are still spot on – that I wanted to share with you my loyal Hat Trick Associates readership. White Papers can be an incredibly valuable tool when used correctly, with a very high success rate when it comes to prospect-development & engagement when utilized in an optimized manner. In other words, they create great Return on Investment for your online marketing dollars.

One of my favorite seconds of this PDF concerns the ever-twiddling amount of attention that ANYTHING online will get these days. (In fact, are YOU still reading? Then I’ve done part of my job at least….in getting you past the 3-second mark. See how quickly that time passes?) In fact, I hold true to the contention/concept that attention is the new online “currency” in today’s Internet marketing tech-driven environment.

Tip#3 – Follow the 3-30-3 Rules Decisions are made through a series of thought subsets, or what is called “thin slicing,” and often the most important information leading to the best decisions comes More >