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The vast majority of searches done today are for LOCAL products and services.

A whopping 94% of consumers pick a link on the FIRST PAGE of results. If your customers can’t find you there, they usually don’t find you at all.

Local SEO is all about getting your website to rank more highly with Google, Yahoo and Bing.

 

Local SEO Services are critical if you:

1) Have a physical location where you expect consumers to go

2) Rely on local neighborhoods and the surrounding community to sell your product or service

Local SEO Services for your community based business

With our Local SEO services you’ll see:

  • Increased customer traffic to your website
  • More calls and walk-in volume to your local storefronts
  • Increased calls to your local office or warehouse
  • Increased online brand exposure and improved customer experiences
  • Improved accuracy of your business information
  • Maximized return on investment

Writing Services

Another key to high rankings is high-quality web content added frequently

  • Visitors will see you as a leading authority for industry information
  • You persuade prospects to TAKE ACTION by calling or visiting your local storefronts or offices
  • It shows Google and others that you’re up-to-date, with more keywords too…resulting in higher rankings
  • It influences visitors to share via social media, doing your marketing for you

Contact our web content writing services to get a quote on your project within 24 hours.

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Local SEO: Golden Opportunity for Local Companies

This business below currently ranks first for a lucrative keyword term “physical trainers in St. Louis”.

But for their all-important Google+ page they don’t even have a logo or background image loaded. This is the type of competition YOUR business could jump ahead of in Local results. Learn more about very affordable plans with our superior Local SEO experts.

 

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Local SEO and Google updates

Local SEO and Google Algorithm Shifts

It may be hard for those not familiar with SEO to understand the impact of an algorithm change Google, and why their sites may have seen a huge shift in web traffic (usually just temporary, if you’re working with the right team).

But the truth is, no one outside of Google truly knows everything that goes into their algorithms, and what each change means – at least not at first.

This makes sense, since the last thing Google wants is for SEOs to “game” the system, by using tricks designed to fool the search engines into ranking sites more highly than they should. Google is all about user experience – the searcher finding exactly what he or she needs that answers their query. This can’t happen if SEOs are using what we call “Black Hat” techniques to send users to their own sites that do not meet the precise needs of the searcher, or do so in deceptive ways (from Google’s perspective).

The most recent occurrence was just a few days ago, and had local SEOs buzzing in a big time way. Over the last week or so, without any announcement (Google sometimes does, and sometimes doesn’t, announce major shifts) Google made a More >

Online Marketing that Works

Online Marketing and Creating Urgency with Customers

The role of Hat Trick Associates, and any online marketing professional in general, is generating revenue for the client. Now, of course I believe that means a strong SEO campaign, great content, and a good social media presence. But anything that makes the client money – I don’t care if it’s hot air balloons – is more money that they can spend on promoting their business online.

Here is a general marketing tip from HTA: Marketing is about creating a sense of urgency to fulfill an immediate need, immediately, in most cases. One of the best uses I have seen or heard of this happened just now on Pandora. “Take a picture of this coupon on the screen right now during this ad to get X off or Free whatever…”

The actual offer didn’t matter much, they had me scrambling for my phone to get the Camera app open to take a pic of the screen before I even knew what the offer was…I didn’t want to miss out.

And I *just took the photo in time. It was almost exciting. They created the sense of urgency they needed to (It was Sport Clips, in this case). More >