Posts tagged online marketing
One of the most critical components of publishing blogs and other articles online for marketing purposes is the proper selection of topics. Topics are such a vital factor in online article marketing because they play such an important role in attracting the right kind of traffic to your website and business.
Traffic is the primary source of potential revenue for any online business. The need to attract quality traffic through web content writing is the key reason why you need to publish useful and beneficial information for your target audience.
The attractiveness of your topics determines the volume of traffic – and thus revenue – they will generate, which are the real measures of success for your online marketing campaigns. So you should select them wisely.
Here are four quick steps of for choosing article and blog post topics that will catch the attention of your target audiences:
1. Identify Need
The main purpose of selecting a great topic is to give your audience what they are looking for. If you can correctly identify their wants and needs, you are on the right path to offering content that they just can’t refuse. One simple way to identify what your target market wants is by researching the More >
Building upon our last post, I wanted to further expand the conversation re: the future of web content and the trends that will get us there.
I recently read that there will be 30 Billion smart devices in the year 2030. Yes, Billion with a “B”. This is a staggering number, which equates to an average of 7 devices per person. By then we will be living in what I (and others) have called the Age of Ubiquitous Internet – a time when individuals are constantly “plugged in” to the web via one device or another, no matter the situation, usually via multiple ones.
In fact, this is already becoming a reality for many. With iPads and other tablet computers, smart phones, Internet TV and gaming systems, and of course home computers and laptops, etc. there are lots of individuals who spend the vast majority of their day online. Ubiquitous Internet takes it one step further. Imagine an entire platform devices interconnected, all with access to the same data. At this stage, all data will be available to you in the “cloud”, making for seamless transition between one device and another. The cloud makes this all possible, since you don’t need much More >
Sometimes we could all use a little help, or good business advice and resources. So with that in mind, here are 10 of the top business-oriented websites available today… each which provides info and tools for entrepreneurs, small business owners and other organizations.
AllBusiness.com has a variety of small business resources, advice, and business ideas for entrepreneurs and small businesses to start, manage, finance, and build a business.
Bplans.com offers free sample business plans, business plan software, business calculators, and articles on writing a business plan, starting a business, and other small business topics.
Business.gov helps small businesses understand their legal requirements and locate government services from federal, state, and local agencies.
Credit.com covers all aspects of personal credit and includes free interactive tools and unbiased product comparisons. Entrepreneur.com offers a comprehensive range of practical information for small business owners including articles, videos, tools, newsletters, and message boards.
EntreWorld.org is a collection of resources for entrepreneurs designed to support and help build entrepreneurial economies. The content on the site focuses on starting, growing, and locating support for your business.
IRS.gov/businesses/small/index.html – This IRS Small Business Resource site covers a broad range of tax resources for entrepreneurs and small business owners including workshops, forms, and publications.
MoreBusiness.com is filled with sample business plans, marketing More >