Posts tagged Freelancer

Create Traffic to Your Site with Content Distribution

Content distribution can be a very effective way to reach out to your readers without sitting back and waiting for them to discover your article or your website on their own.

Free, interesting, applicable and cup-to-date web content is what most people online are searching for. So you must offer it to your targeted readers, to let them know that you’ve created something that can help address their needs and challenges.

You have to take proactive steps if you want to enhance and maximize the online popularity and visibility of your web content writing. What you publish online might contain great insight and valuable information – created by you at a cost, whether financial or in opportunity costs -, but if you do nothing to expose them, it will be buried in the sea of information. And it won’t be able to deliver what you truly want, more web traffic.

Here are some of the ways to generate traffic through content distribution:

1. Know what your target audience wants.

Knowing what your potential clients want is an effective way of doing what can serve them best. It can help you to formulate the best topics to discuss about.

You will know what your readers want to know by asking them. The best venues for asking include niche forums and your blog. Read current postings in forums about your subject; this will give you an idea what your prospects want to know. You should also encourage your readers to comment on your blog posts. It can help you to give them what they want.

2. Deliver what your readers want.

Once you have an idea of a topic that your readers want, it is time to research and assemble the content. Give them what they want. If it involves procedures, pros and cons, benefits, or whatever, do your best to deliver it to them. Your readers will surely come back to you for more – and that’s captured traffic, isn’t it?

3. Write quality articles and submit them to article directories.

Article marketing is one of the most effective ways to get traffic and quality backlinks to your site. You can do this by writing quality articles and submitting them to article sites such as EzineArticles, Article Base and GoArticles. Article directories allow you to include a resource box that contains your bio and links to your website or landing page. These links serve as leads that will bring traffic from article sites to your own website.

This is where a freelance writer or team can be of the most help. They can help you conduct the research and craft the message mentioned above of course, but if cannot or don’t want to take the time to write quality web articles, press releases or social media messages, get a professional to help! I’ve seen plenty of companies out there (you probably have too) who certainly did NOT put their best foot forward when reading their material. Make sure your content represents your company in the way you would truly like it to, and publish high-quality content.

4. Stay in touch with your prospects.

The best way to know the needs of your prospects is to get in touch with them through blogs and niche forums. Do a quick research in Google to identify the most popular forums and blogs about your subject matter. Visit these daily to get an idea what topics are “in.” Participate in the discussions and show your knowledge about the topic. This can help to build your reputation in that community. It also helps to give you plenty of writing ideas for your articles.

5. Post your article in social networking sites.

Social networking sites such as Facebook and Twitter are fast gaining popularity as a great place to get traffic from. By posting useful information about your niche on these sites, you will be able to include links that will lead people to your articles. This will help to promote your content. Other members who find it useful will also share it with their friends and other members of the community.

Minimizing Distractions for Writers

Yes, Hat Trick Associates provides all kinds of writing and distribution services. But there are lots of folks who write for a living who also utilize our blog, or even those internal company writers in similar working conditions that could use some tips on how to be more productive in their writing. Here are some tips on how to:

Minimize and Eliminate Distractions

No matter what your niche is or how experienced you are as a writer, you’ve probably come to realize that dealing with distractions comes with the job. Your ability to complete a piece of writing is highly dependent on how well you can block out things going on around you to focus and just write.

Some distractions will always be out there, swirling around you and constantly grappling for your attention. Others come and go. What you do to minimize or even eliminate those distractions altogether will play a big role in how productive you can be and how stressful writing is for you.

Remember, writing should be fun! To help you keep that in mind, here’s our Guide to Uninterrupted Writing. We hope you can use these tips right away and maybe even have a little fun along the way.

[Click here to view this video online]
Eliminating Distractions

* Control Your Environment – Whether you’re at home or out in public, pick a quiet setting where you know you can be productive. In your own home or living space, pick a room that’s semi-private and used sparingly by others. Out in public, look for a quiet area where there aren’t a lot of other people. Also, control your environment in cyberspace by closing down any browser windows or programs that aren’t absolutely essential to your writing. It’s really easy to lose track of the time on the Internet, so avoid those time-wasting programs.

* Use Plain Text Editor or Pen & Paper – You can simplify your writing experience even more by using a plain text editor, like EditPlus or NoteTab to get your thoughts down. Word processing programs are great for all of their features and tools, but it can get distracting trying to figure out what each particular tool does. Using a plain text editor will help you focus on what matters most – the words.

If you’re still struggling with distractions, try to get away from the Internet altogether by writing the old-fashioned way with a pen and paper.

* Turn Off Device Notification Alarms – Now, on the other hand, when you need to be on the Internet for research purposes, you can keep your productivity up by turning off all program notification alarms. That includes instant messenger, cell phones, push notifications and the like. Think about it, you won’t be able to focus on writing if your wife keeps texting you about tonight’s tuna casserole, or you’re getting Facebook notifications from your friend ranting about his sports team. Turn off the notifications on these devices so they aren’t constantly beeping and dinging at you.

Now, we understand that sometimes you can’t get away from every distraction. In those cases, there are a few methods to at least minimize those distractions so they waste a little less of your time.

Minimizing Distractions

* Shut Out Outside Noises – Wear headphones or earplugs to reduce outside noise. Put on some music to block out the rest of the world. At first, the music will drown out the other noises around you, but eventually even the music seems to fade so you can focus on writing.

* Minimize Clutter on Your Desk – Desktop knick-knacks may be fun to play with but they can be distracting and consequently waste a lot of your time. Tidy up your work area before you use it and make sure you clean it regularly.

* Write an Outline – No matter what type of distraction you encounter, you can quickly get back on task by pre-writing an outline. When you get distracted you can just consult the outline to see what you were in the middle of explaining and what you planned on writing about next.

Remember that distractions are a part of life, but they don’t have to control your life. Take these tips and apply them to your next writing session.

Two More Great Small Business Resources

In our attempt to provide valuable info, insight and resources to other small business owners, freelance writers and other creatives, and the self-employed, I’d like to share a couple of really great services that I have found and utilized recently.

Some of you may already be “in the know” of these resources already, but if not, I hope these will help you out as you conduct your daily business!

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Need a simple Custom Form on your website?

Try Formstack. It’s free to register for an account, and their interface/dashboard for creating Forms is pretty intuitive and easy to understand, so depending on your technical comfort level you can create your own basic Forms for inclusion on your website. There are multiple levels of service of course, from Enterprise levels of service that can handle 100-1,000 Forms, with unlimited numbers of fields in each, no limit to the number of submissions per month through each Form, and also unlimited amounts of storage available to capture all of your web visitors, and their Form information. For small business owners with much simpler needs, more basic packages are available, including a free account if you need 3 Forms or fewer, each containing no more than 10 individual fields!

In fact, a sample of one of their Forms can be found on my own Hat Trick Associates Contact Us page.

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Are you a small business or self employed individual who could use a free conference call number at any time?

Free conference calls are simple and easy to use with this service, requiring only a name and an e-mail address to receive an instant account. Once you enter your name and e-mail address, you will be provided with a dial-in number and access code for immediate phone conferencing.

Your teleconferencing line is available to you 24/7 and there is no need to schedule or make reservations. Each conference call account accommodates up to 96 callers on an unlimited number of 6 hour free conference calls. All calls can be recorded and archived for future review.

Once again, there are varying levels of service up to Enterprise-level business solutions, but for those small or mid-sized businesses and their owners, the self-employed/freelancers and other small groups and organizations, FreeConferenceCall.com could be a great solution to your needs!

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