SEO-Focused Web Content Writers
Business Resources
New BackLink Tools You Can Use After SEO Web Writing
May 5th
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With Yahoo Explorer now gone, and other backlink tracking tools that lack its breadth and depth, have infrequent updates, AND most important cost money…it was time to find something new.
What we found were a couple of tools that offer more than Explorer ever did, with a robust set of backlink and domain research tools. Each of these tools are fairly new, and both have frequent updates to offer better and more precise data. There are paid versions of course, but the amount of information you can get for FREE is also astonishing. It’s quite likely that a high percentage of their free users will actually bump up to their cost effective subscription-based models as the learn the value of the data they are receiving.
These two powerful tools are:
SEO WEB WRITING
The purpose of all of the SEO Web Writing and Content Distribution you are doing of course is to generate great backlinks to your website that people will follow and that Google respects and likes. These tools are some of the best backlink and domain research or tracking tools we’ve found.
Check them out for yourself, and give us a call at (314) 494-3494 or Contact Us and send a quick message More >
Getting the Most Out Of Your Freelance Writer and Other Creative Consultants
Apr 28th
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ENSURING THAT YOUR FREELANCE WRITER AND OTHER CONSULTANTS ARE SUCCESSFUL
Creative freelancers can be a tremendous asset to your company when used in the right ways, and can hit the ground running on just about any project – but you can really boost the process and put an extra spring in their step by swiftly integrating them into the team and providing helpful information. Here are eight strategies that can help you achieve maximum benefit from your creative consultants and freelance writing resources.
Secure management support. Make sure you have strong management support of the project professionals’ roles.
Keep your staff informed. Inform full-time employees of the nature and length of the freelancers’ projects. Your staff may also have unwarranted concerns about their own job security when they hear the words “creative freelancer”, so be sure to explain that the consultants are being brought on board to help lighten their workload and make EVERYONE more productive and successful.
Give them a quick tour. Assist consultants acclimate by introducing them to everyone on the team, and include administrative personnel. Be sure to explain your department’s day-to-day routines and a brief overview of policies and procedures too.
Foster a welcoming workspace. Ensure that their designated work areas are equipped with More >
Social Media is Now King Over Email
Feb 14th
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It’s Official – People Now Spend More Time On Social Media Than In Their Email Inbox
At Hat Trick Associates, we have talked at depth about the continued power of email marketing. In a 2012 study in fact, 74% of respondents said that email was still their preferred method to receive commercial communications. But that doesn’t take into account that many people do NOT associated interaction with some brands and companies via social media as “commercial” communications, like they would a coupon or special offer, and that number (that 74%) is admittedly in a terminal decline downward. What does this mean? Well, your email list is still a very good way to get web content to your prospective clients and customers or current ones…and a “clean” list of email addresses of those you do business with or would like to still has tremendous value to your organization. But social media as a marketing strategy is no longer an afterthought, and for many businesses it has become “the” place that the bulk of their marketing can and should be applied.
Social Media Web Content TrendsThis also doesn’t take away from web content SEO needs, and the fact that your homepage, overall website More >