SEO-Focused Web Content Writers
SEO Starts with Great Web Writers and Content
Search engines rank websites primarily on their web content, how well-written and relevant it is, how frequently it’s posted, how your site is tagged, and many other things. We know these rules for SEO and web writers, and how to write and format web content in the right way to get the search engines’ attention.
And after you get visitors to your site, the next step is actually converting them into customers. Quality web content and other outreach channels such as email marketing, article marketing and press releases, and social media markteing can help achieve that.
So your content must be written not just with SEO in mind, but must also influence and engage your audience in ways that generate actual revenue for your business. We are MBA-level writers, with many years of marketing & SEO expertise, and have proven results from current clients that we’d love to share with you.
Our SEO web content writing and other online marketing options create more web traffic and online revenue for your company.
We also guarantee our services. If you’re not happy with your new rankings, you don’t pay. It’s that simple. You have nothing to lose, and everything to gain by contacting us today to discover how we can work together to increase your web-generated profits.
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Getting Responses With Email Marketing - Part Two
Sep 28th
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2) Change Up Your Offer!
So, you’ve followed our first tip, and have gotten the reader to Open your email campaign. Good first step! But what if they don’t respond to what they see and read? Try changing up your offer.
Why not send different offers along with your various subject lines we mentioned earlier? Maybe try a % off with half of your email list, and a flat dollar-amount savings with the other half? Once again, it’s all about apples-to-apples COMPARISONS…finding out what your readership will respond to best.
Or maybe you run a test with free shipping vs. no free shipping, or one campaign with an expiration date vs. one without?
You can even send to smaller samplings of your list first; review your Open rates in real time; and then roll out the “winning” offer to the rest of your addresses.
The bottom line — especially at the beginning of your journey into email marketing — don’t be afraid to try new things!
If it works, great. And if not, now you know yet “another way to NOT invent the lightbulb” with your readership, as our old friend Thomas Edison would say.
NEXT TIP: Your Links
More >Getting Responses With Email Marketing - Part One
Sep 21st
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So, you’ve sent out your E-Newsletter to your email list, and now you’re sitting back waiting to review your Open and Click rates…and the response comes back, and it’s not quite what you were hoping for.
While every campaign and organization is different, and there is no “magical” Open rate, the industry standard often quoted is between 20 - 30%. Anything greater than 30% is often reserved for organizations with smaller lists or recipients who are deeply invested with the organization sending the E-Newsletter.
So, how do you improve those numbers and get readers to Open your campaign? This is part one of a five-part series on variables you can experiment with to increase your readership - and results - from email marketing campaigns.
1) Your Subject Line is Vital!
If no one opens your email in the first place, then it doesn’t matter how valuable, timely, or eye appealing your E-Newsletter is on the inside.
So with your next issue, why not try a different style of subject line than what you have used before, and see which type of subject works the best with your recipients? That way, when you look at the analytical reports provided by most vendors for previous campaigns, you More >