I just saw on the news that up to 700 Post Office locations may be closed, and service on Saturday may come to an end. The reasons are pretty straightforward – fewer and fewer people are using the postal service, and there isn’t enough revenue.

Most of the time, the only things in my own mailbox are bills or an occasional account statement. And even these items are a vanishing breed, as more folks sign up for online billing options and “E-Statement” products.

It’s hard to speculate what the USPS will look like in 2015 or 2020, but it may be very different than what we all grew up with. Further cuts in service seem inevitable, and the bi-annual postage increases that we have recently come to expect are probably permanent.

Now I guess you could say that these are all “good” developments for someone in my business, which I will broadly refer to as E-marketing. Every new cost increase or service cut simply makes my own product more attractive!

But I think even though it isn’t an immediate threat, it would be quite a shame to see the Post Office go away completely.

Although I haven’t sent a hand-written letter through the mail in ages, I would hate to think that I COULDN’T send one…