Posts tagged facebook
Top Myths About Social Media Marketing
Jun 28th
There are a number of myths that are common among many businesses that are keeping them from joining everyone else in the social media marketing world. We would like to address each of these myths and expose them for the misconceptions that they are.
Myth #1: My Customers Aren’t on Social Media
Wow, if we had had a dollar for every time we’ve heard this one….This myth keeps more companies and business owners from interacting with their potential customers through social media than any other myth.
The nice thing is that all you need is a little bit of data to convince people that their target customers are indeed on social networks.
For instance, 80% of female Internet users have become fans of a product or brand on a social network site and 72% report that they learned about a new product through social media. Take a look at the graph below - more than half of Facebook and Twitter users are over 35, not to mention LinkedIn.
Social networking is a pervasive cultural phenomenon, and there is no demographic that isn’t represented substantially on one or more social networking sites.
14 Ways To Promote Your Company Or Brands Online - Conclusion
Jun 21st
Top Web Promotion Methods #8 – #14:
8. Bookmarking/Tagging
Social bookmarking has become a popular method to share, organize, search and manage bookmarks of web resources. Some of the most popular social bookmarking websites: Delicious, Digg, Diigo, Fark, Mixx, MyBlogLog, Newsvine, Propeller, Reddit, Slashdot.org, StumbleUpon, Yahoo!, and Buzz.
9. Discussion Forums and Boards
Participating in online forums can be a great way to market your products and services, and interact with your audience and other professionals. Engaging your audience in a niche forum can bring high value to your website and brand, too.
10. Content Aggregation
Content aggregation offers you the chance to bring all news and feeds around your online community accounts in one place. Some would argue this is the future of social media. Emerging content aggregation websites are: Bloglines, FriendFeed, Lifestream.fm, Lijit.
11. Brand Monitoring
Social networks are also offering a variety of tools that can help businesses understand the positioning of their brand. Popular examples are: Buzzlogic, Radian6, and ReputationDefender.
12. Ratings and Review Sites
Another great way to find out where your website stands, or how your brand is perceived by others, is through ratings and reviews. The two most popular are Yelp and GetSatisfaction.
13. Widgets
For those trying to promote their own brands, they can More >
Can Google Overcome The Dominance of Facebook?
Jun 14th
It seems that Google recently put everything on its main homepage, except for Google Buzz. What’s up with that? They even put the PacMan game in their logo for two days running for heaven’s sake…so you would think that some of the brightest minds on the planet would have figured out by now that if Google truly wants to be the winner on the new web, they simply have to fully integrate all their programs into one homepage - or at least place Buzz right there side-by-side with the Gmail button.
Google wants to be your one-stop center on the web – as does Facebook – and Buzz has all the ingredients to finally make that happen. It could be THE place for sharing not just your conversations, but photos, videos, and everything else. Will it ever live up to its full potential, and become a true Facebook killer?
The main reason Facebook is such a serious threat to Google is not just because of the massive amount of users it has - but the amount of time those users stay on Facebook. If you look at only an Alexa comparison alone, Facebook users spend over 30 minutes on the site, which More >

