• SumoMe

There are now a wide variety of effective ways that you can promote your company, your brands, your products and services online, perhaps more than you realize.

Here’s a handy list of the 14 top categories/activities that you can use to increase your brand presence and awareness- and your revenues – on the web.

Top Web Promotion Methods #1 – #7:

1. Blogs

Blogs have become an excellent tool for social media marketing. If optimized correctly, they can be used to drive traffic to a website. A good blog will also assist in creating internal links, fresh content and non-search engine web traffic.

Some popular blogs platforms include: WordPress.com, Blog.com, Bloggers.com, Typepad and others/

2. Microblogs

Like blogs, microblogging can present huge opportunities for business endorsement, though content needs to be consistent and optimized. The most used is Twitter, as well as Posterous and other niche platforms.

3. Online Video

With the proliferation of broadband Internet, the importance of online videos has rapidly increased. This allows more opportunities to demonstrate products or better explain brands. Popular video-sharing websites include YouTube and Vimeo.

4. Photosharing

Social networks are all about sharing! And this includes photos too, so there are numerous platforms that allow photo sharing with friends or followers. Some of the biggest are Flickr.com, Memeo.com, and Photobucket.com.

5. Podcasting

Podcasting is one of the newest media tools that are available to both promote your brand and also your products/services. Visit RadioPodcast.fr or Blip.fm.

6. Presentation Sharing

Do you have existing presentations on topics that may be interesting to your audience(s)? Another great way to put your brand’s name in the spotlight is by offering them on presentation sharing websites. They are increasingly gaining in popularity, and some of the best platforms are:  SlideShare.net, MyPlick.com, Scribd.com, or AuthorSTREAM.com.

7. Social Networks: Applications, Fan Pages, Groups, and Personalities

Social networks are one of the most important places to present and promote yourself as well as to keep in touch with your target audience.

Up Next: #8 – #14